Privacy policy

Privacy Policy

First 5 Minutes Pty Ltd ("we", "us", "our") Last updated: 15/09/2026

First 5 Minutes operates this online learning platform and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a digital learning experience (the "Platform"). First 5 Minutes is powered by Shopify, which enables us to provide the Platform to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Platform or otherwise communicate with us, and explains your rights under the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), which apply to us regardless of our annual turnover.

If there is a conflict between our Terms and Conditions and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information. Our Terms and Conditions contain a corresponding note to this effect.

Please read this Privacy Policy carefully. By using and accessing the Platform, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person, consistent with the definition of "personal information" under the Privacy Act 1988 (Cth). Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Platform:

  • Contact details including your name, billing address, phone number, email address, and the information necessary to invoice and process your purchase.
  • Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details. Full card details are processed by our payment processor and are not stored by us directly — see "Relationship with Shopify" below.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including the courses you view, purchase, or have assigned to you, and your past transactions.
  • Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
  • Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information including information regarding your interaction with the Platform, including how and when you interact with or navigate the Platform, and your course access and completion records.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Platform, communicate with us, or otherwise provide us with your personal information;
  • Automatically through the Platform including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
  • From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Platform you use, we may use personal information for the following purposes:

  • Provide, Tailor, and Improve the Platform. We use your personal information to provide you with the Platform, including to perform our contract with you, to process your payments, to grant and manage course access, to remember your preferences, to send notifications related to your account, to process purchases and refunds, to create, maintain and manage your account, and to create a customised experience for you.
  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as sending marketing communications by email in accordance with the Spam Act 2003 (Cth) and showing you relevant advertisements, including based on courses you have previously purchased or viewed.
  • Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure payment experience, and detect, investigate, or act on possible fraudulent or unsafe activity. You are responsible for keeping your account credentials safe and should not share them with anyone else.
  • Communicating with You. We use your personal information to provide customer support and maintain our relationship with you.
  • Legal Reasons. We use your personal information to comply with applicable Australian law, respond to valid legal process, and to enforce or investigate potential breaches of our Terms and Conditions or other policies.

How We Disclose Personal Information

We may disclose your personal information to third parties for legitimate purposes, including:

  • With Shopify and other vendors who perform services on our behalf (e.g. payment processing, data analytics, customer support, cloud storage).
  • With business and marketing partners to provide marketing services and advertising, in each case in accordance with the Australian Privacy Principles.
  • When you direct or consent to disclosure to a third party.
  • With our affiliates or otherwise within our corporate group.
  • In connection with a business transaction such as a merger, sale, or restructure, to comply with legal obligations, or to enforce our Terms and Conditions or protect the Platform, our rights, or the rights of others.

Relationship with Shopify

The Platform is hosted by Shopify, which collects and processes personal information about your access to and use of the Platform in order to provide and improve the Platform for you. Information you submit to the Platform will be transmitted to and shared with Shopify, and may be transmitted to and shared with third parties that may be located outside Australia, in order to provide and improve the Platform for you.

Where your personal information is disclosed to an overseas recipient (including Shopify's infrastructure providers), we take reasonable steps, consistent with Australian Privacy Principle 8, to ensure that the overseas recipient does not breach the Australian Privacy Principles in relation to your information.

To learn more about how Shopify uses your personal information, you can visit the Shopify Consumer Privacy Policy at https://www.shopify.com/legal/privacy/consumers, or exercise certain rights via the Shopify Privacy Portal.

Third Party Websites and Links

The Platform may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with us, you should review their privacy and security policies. We do not guarantee and are not responsible for the privacy or security practices of such sites.

Children's Data

The Platform is intended for use by adults, consistent with the capacity-to-contract requirements in our Terms and Conditions. We do not knowingly collect personal information about children under the age of 18. If you are the parent or guardian of a child who has provided us with their personal information, please contact us using the details below to request that it be deleted.

Security and Retention of Your Information

No security measures are perfect or impenetrable, and we cannot guarantee absolute security. We take reasonable steps, as required under Australian Privacy Principle 11, to protect the personal information we hold from misuse, interference, loss, and unauthorised access, modification, or disclosure.

We retain personal information for as long as necessary to provide the Platform, comply with our legal obligations (including tax and financial record-keeping obligations), resolve disputes, and enforce our agreements, after which it will be de-identified or securely destroyed in accordance with Australian Privacy Principle 11.

Notifiable Data Breaches

If we experience a data breach that is likely to result in serious harm to any individual whose personal information is involved (an "eligible data breach"), we will comply with our obligations under the Notifiable Data Breaches scheme in Part IIIC of the Privacy Act 1988 (Cth), including by:

  • notifying affected individuals as soon as practicable; and
  • notifying the Office of the Australian Information Commissioner (OAIC),

in each case with a statement describing the breach, the kind of information involved, and the steps we recommend individuals take in response.

Your Rights Under the Australian Privacy Principles

Under the Australian Privacy Principles, you have the right to:

  • Access the personal information we hold about you (APP 12);
  • Correct personal information that is inaccurate, out of date, incomplete, irrelevant, or misleading (APP 13);
  • Make a complaint about how we have handled your personal information (see "Complaints" below); and
  • Interact with us anonymously or under a pseudonym where it is lawful and practicable to do so (APP 2).

You may exercise any of these rights by contacting us using the details below. We may need to verify your identity before processing your request, and will respond within a reasonable period, consistent with our obligations under the Privacy Act.

We will not discriminate against you for exercising any of these rights.

Additional Rights for Overseas Visitors

Depending on where you are located, you may also have rights under other privacy laws (such as the right to data portability, or to opt out of certain data sharing for cross-context advertising). Where applicable, we will honour such rights in accordance with the law of the relevant jurisdiction, in addition to your rights under the Australian Privacy Principles described above.

Managing Communication Preferences

We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails, consistent with the Spam Act 2003 (Cth). If you opt out, we may still send you non-promotional emails, such as those about your account or orders.

Complaints

If you have a complaint about how we have handled your personal information, please contact us first using the details below so that we can attempt to resolve it directly.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):

International Transfers

We may transfer, store, and process your personal information outside Australia, including through Shopify's infrastructure providers. Where we do so, we take reasonable steps to ensure any overseas recipient handles your personal information consistently with the Australian Privacy Principles, as set out under "Relationship with Shopify" above.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for legal or regulatory reasons. We will post the revised Privacy Policy on this website and update the "Last updated" date.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us:

First 5 Minutes Pty Ltd Phone: 1300 321 120 Email: privacy@first5minutes.com.au Address: 179 North Quay, Brisbane City QLD 4000, Australia

This Privacy Policy does not constitute legal advice. First 5 Minutes recommends seeking independent legal advice to confirm compliance with all applicable Australian laws and regulations relevant to its specific circumstances.